"...invaluable in enhancing our marketing team's skills and improving our business planning process." 

“Peter's workshop and mentoring on writing strategic brand reviews have been instrumental in enhancing our business planning process. Through his guidance, our team has gained valuable insights and skills that have improved our approach and elevated our plans.
 
,,,the BrandRoots system has not only equipped our team with the necessary tools but has also facilitated a deeper analysis into the root drivers of our brands......this training has allowed us to identify key issues more effectively and create strategies to address them.
 

The knowledge gained from his sessions, combined with the implementation of the BrandRoots system through online sessions, has undoubtedly contributed to our team's ability to write more effective strategic brand reviews and develop impactful strategies for our brands."

"...we are more confident on our global expansion plans" 

“Brand Igniter Inc. and their marketing products and methodologies were instrumental in bringing industry insight to help us strengthen the positioning of our brands and be more confident on our growth and global expansion plans. 
Their approach to brand positioning was also critical to amplify the personal brand of our key executives.”

"...uncovered insights difficult to see without a marketing methodology guiding the process."

“BrandMi® uncovered personal Brand insights difficult to see without a Marketing methodology guiding the process. It resulted in a strong personal brand positioning, a coherent tone of voice to guide my personal marketing materials. I found the methodology unique. It is not a coaching tool. It is a strategic framework that applied the principles of Positioning a commercial brand to build my personal brand with a disciplined approach to define the target audience and unique selling proposition.”